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Archive for the ‘wireless walkman’ Category

sony walkman NWZ W202 review

Posted by mohan desai on જુલાઇ 18, 2009

The MP3 player market is full of innovative gadgets, and the new Sony Walkman NWZ-W202 is one such device. Most of the wireless MP3 player uses the stereo Bluetooth technology but the Sony goes one step beyond that by building the MP3 player inside the headphones. The W202 solves all the issues of a wireless MP3 player that arises due to the problem of RF and Bluetooth.
The $69 Sony Walkman NWZ-W202 is designed with earbud-style headphones and provides storage of 2GB. The music player comes in two color variants – pink and black.The W202 consists of two rectangular-shaped audio modules. Each audio module is 2 inches long, 0.8-inch wide and 0.4-inch deep. Both modules are attached with each other with the help of a flexible neckband. Weighing just 1.3 ounces, the W202 is the smallest and lightest MP3 player available in the market at the moment.Though the device is very small, there is no issue regarding the secure fit. You don’t need to worry that the device would fall while jogging, walking or jumping as it fits securely in the ears. The device comes with three pairs of different sized silicone eartips, one of which will definitely fit your ears.As the music player is built inside the earphones, the user interface has to be untraditional. As there is not screen, the navigation becomes a bit tricks and it requires a lot of time to get used to. By default, the W202 plays the music in alphanumeric order but you can also play the music in shuffle mode by pressing the dedicated shuffle control, which is located inside the right earpiece. The bottom spine of the right earpiece houses all the controls, which include volume rocker and jog dial.As expected, there are very few extras other than the basic audio playback. But there are a few niceties such as a feature which Sony calls Zappin. This unique feature allows you to browse through the songs by playing a snippet of the chorus of each track.The snippet can be as long as 10 seconds, and if you want to play a song while listening to the snippets, just press the jog button. Another unique feature is the “quick-charge”, which provides 90 minutes of audio playback with a mere recharge of 3 minutes. Last but not the least; you just need to stick both the earpiece together to power off the device. The W202 supports MP3, AAC, and WMA music file formats. The W202 has rated battery life of 12 hours.

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Sony launches wireless walkman for Rs 4990 in India

Posted by mohan desai on જુલાઇ 15, 2009

Sony India on Tuesday said it planned to become the biggest player in the Indian MP3 market by capturing 30 per cent market share by 2010.
The company also launched innovative wireless MP3 player, NWZ-W202, mainly targeted at the young generation.
“We aim to achieve a market share of 30 per cent in the estimated 9-lakh units in the Indian MP3 market. To achieve this, we will keep launching more innovative products and expand our sales network. We are also planning an aggressive strategy for the purpose,” Sony India Managing Director Masaru Tamagawa said at a press conference here.
Sony India plans to sell 1.8 lakh MP3 units by year 2010, while its sales last year stood at around 85,000 units. It now enjoys 20 per cent share in the Indian MP3 market.
Stating that the company would be increasing its retail presence to 3,000 outlets, including company-owned centres, multi-brand stores and modern retail chains, Mr. Tamagawa said: “Our products are present in around 1,000 outlets across the country which include Sony centres, multi-brand stores and other modern retail”.
He also said that Sony India had increased its marketing expenditure to Rs. 10 crore for 2009 for executing promotional initiatives, including print and TV commercials and other online and outdoor activities

Posted in india, Sony Ericsson, wireless walkman | Leave a Comment »